Laundry has always been a necessity, but in today's fast-paced world, convenience matters just as much as clean clothes. That's why Lapels Laundromat was built to do more than provide washers and dryers — we're redefining the garment care experience for modern consumers, while offering a franchise model that is both stable and scalable.
A Growing Base of Busy, Lifestyle-Driven Customers
Nearly 35% of U.S. households are renter-occupied — more than 46 million rental units nationwide. Many of these renters are young professionals, families, and empty-nesters with higher disposable incomes who actively choose the flexibility of renting in vibrant communities.
These customers don't just want laundry services — they want time-saving, all-in-one solutions they can trust. For them, convenience isn't optional, it's essential. And that's exactly what Lapels Laundromat delivers.
Laundry Joins the On-Demand Economy
Over the last decade, consumer behavior has shifted dramatically. From groceries to restaurant meals to household essentials, pickup and delivery has become the norm. In fact, the delivery economy in the U.S. has grown by more than 30% year over year, with millions of consumers now building these services into their weekly routines.
Laundry is no different. Why should clothes be the only task left off the list of things you can outsource with a tap on your phone?
That's why Lapels makes pickup and delivery a cornerstone of our model. Customers can schedule laundry service online or through our app, have it collected at their door, and receive their freshly cleaned garments back without missing a beat in their day. For franchisees, this trend translates into stronger customer loyalty and a high-value revenue stream.
Multiple Services, Multiple Revenue Streams
Lapels franchisees aren't limited to one line of business. Each location offers:
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Self-service laundromat facilities with modern, efficient equipment.
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Drop-off service for busy households.
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Pickup and delivery for maximum convenience.
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Full garment care including dry cleaning, wedding gown preservation, leather and suede cleaning, and shoe repair.
This diversification creates a business model built on multiple revenue streams that attract repeat customers week after week.
A Semi-Absentee Model Designed for Growth
Lapels was also built with ownership in mind. Our semi-absentee model means franchisees can operate efficiently with staff and systems in place, without needing to be on-site every day. This makes Lapels attractive both for first-time owners and for multi-unit investors looking to scale quickly.
With comprehensive support — from site selection and training to marketing and operations — we give franchisees the tools to succeed and grow.
A Franchise That Fits the Future
The laundromat industry is already one of the most stable small-business categories. Lapels takes that foundation and layers on innovation, convenience, and complete garment care. By combining essential demand with the growth of the on-demand economy, we've created a franchise opportunity that's both resilient and future-ready.
Lapels Laundromat: clean, convenient, and complete garment care — all in one franchise opportunity.